DESIGN THINKING: INNOVATION (OR DIE), ON THE FLY

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Design thinking is suddenly very trendy — again. What’s changed, and why now?

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VARIABLE FONTS: WHAT CREATIVES NEED TO KNOW

Variable fonts - Web Content Writers at Webcopy+

Say hello to variable fonts — simpler, more efficient typography that looks better on any screen. The type community is already all over this one, but should a web designer or web copywriter be that excited about typeface? As creative content providers for responsive web design, absolutely!

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WHY DO DESIGNERS USE MACS?

Why do designers use Macs?

It seems almost all designers who partner with our web copywriting firm have made a solemn declaration to Apple products. In fact, the conviction is so profound, it compelled our copywriters to switch entirely to Macs in 2008. Curious what drives this deep desire and devotion with visual creatives, we asked creative directors in Canada, the US and Europe: Why do designers use Macs?

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User Experience: Designing a Better World

UX Design

User experience (UX), simply put, is the relationship between people and technology. Whether you’re a designer, developer, copywriter, entrepreneur, or other creative type, you’ve got a hand in identifying and designing that relationship. You have the power to create a product, service or website that people are drawn to, find easy to use and understand quickly. And with that power comes responsibility.

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5 Questions Plus With David Berman

David Berman with Webcopyplus

Design matters, like never before, states David Berman, author of do good design, the internationally renowned book that challenges designers to disarm weapons of mass deception to help make the world a better place. We asked this influential thought leader with a quarter century of graphic, interface and accessibility experience about the Internet, our moral compass and the future.

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Why Do Designers Hate Comic Sans?

Comic Sans - Webcopyplus Web Content Article
Comic Sans is one of the most popular fonts on earth, lurking amongst birthday cards, comic books, restaurant menus, signs and throughout the Web. Designed by Vincent Connare and released by Microsoft in 1994, the sans-serif casual script typeface is also the most despised font in the design world. It’s forged a phenomenon that has garnered attention from Design Week magazine to the Wall St Journal. So we bluntly asked creative types: Why do designers hate Comic Sans?

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Tabxiety: An Emerging Brain Disorder Amongst #Webbies

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Famous Quotes That Provoke Creativity

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Creative individuals tend to be spontaneous, expressive and uninhibited, and have an innate ability to see connections and relationships where others don’t. Whether you’re a designer, writer or musician, we can all sometimes use a little spark to incite new ways of solving problems and approaching situations. So here are some wise words from yesteryear that can help heighten your creativity today, and tomorrow.

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How Important is Content to Web Design?

Content and web design

With today’s brands communicating across an endless array of online marketing vehicles and avenues, just how important is content to web design? We asked several design and marketing experts, and here’s what they had to say.

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Design vs. Content: Agency Professionals Weigh In

Content Versus Design - Webcopyplus Web Copywriter Blog

Content and design. Written communications and visual communications. When it comes to creating winning websites, which plays a more important role? Our web copywriters reached out to six experienced agency professionals from the US, Canada and England to get their take.

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