Business and Technology: 1910 vs. 2010

1910 vs 2010 - Website cartoon by Web Copywriters at Webcopyplus

5 Reasons Not to Hire a Web Designer

Professional Designer

With technological advances, and templates galore available on the Web, it’s a wonder the average person hasn’t become a web designing guru by now. You’ve got a blog, you’ve got iWeb, and you know how to copy and paste from a source page, so what more do you need, right?

Webcopyplus is here to let you in on some secrets. There’s a lot more to good web design than you might think.

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Website Users Still Have the Need for Speed

Website users speed

Website visitors are demanding fast-loading sites, just like they did in the 90s. But are they getting it? Despite faster Internet connections, users complain websites are still too slow, suggest tests conducted by usability specialist Jakob Nielsen.

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Bad Apple…

Bad Apple by Webcopyplus Web Copywriter Blog

If Content Is King, Why Is Apple So Bratty About It?

Steve Jobs

The popular online marketing slogan ‘content is king’ not only refers to the importance of writing engaging copy that also speaks to search engines. It also refers to the broader idea of understanding your medium and how your audience consumes content, including video, music, and images, within that medium.

This is especially the case when part of a new gadget’s hype is built around the groundbreaking ways it enhances our content consumption. After all, what is a nifty piece of technology without the amazing things that it can show us, customized for our specific interests?

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Crazy For Flash…

Flash Button - Webcopyplus web copywriter cartoon

View Point: To Flash or Not to Flash?

Webcopyplus Web Copywriter Falsh intro article

Flash intros were once prevalent on the Web. They’re animations presented to visitors when they arrive at a website. Here’s an example. To help determine whether they’re a fad of the past, or provide website owners and visitors value, we asked web designers and developers:

Should businesses consider Flash intros for their websites?

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The Future of Marketing

Future of marketing

Canadian Business’ Paul Brent recently suggested in Dewing It Alone that the power of social networks could render traditional marketing departments obsolete. It certainly seems to be putting the nail in the coffin.

Marketing spend is rapidly shifting online as businesses are realizing they can get more bang and reach through the Internet. To be sure, the Internet has already killed the old music institution and transformed TV. Case in point: the appeal and effectiveness of traditional 30-second commercials are fading fast, and new players and methods are taking over.

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Google to Reward Fast Websites

Google will soon be unveiling a new search architecture called Google Caffeine, which promises to be faster, and bring users social media updates in real time.

From an SEO perspective, it will reportedly inject a new ranking factor into the algorithm — website speed. As a result, Google will be pushing faster sites higher in the search results, whereas slower sites will find it harder to rank.

On that front, here’s an insightful article you might want to check out: Website Performance: What To Know and What You Can Do.

Getting to Know Your PC

For the average Joe, a close look at a PC reveals a frightingly complex string circuitry, wires and computer chips. But Chad Rushka of TSG Computer Services, says: “You need not be scared anymore.”

To help you overcome your fear of looking a little closer at your PC, and perhaps getting your hands a little dirty, Rushka offers the following advice and guidelines:

Your computer is running really slow and taking forever to start, or open programs.

Your first steps should be to take care of the obvious.
(The steps outlined below are for Windows XP)

Take a look at your system tray, which is located at the bottom-right hand corner of your screen with all the icons in it. The icons showing in the system tray represent all the third-party programs running in the background. These programs are using precious system resources that would otherwise be available for other applications.
Browse through these icons, and determine which programs are necessary and which ones are not.

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