Is Your Website Sabotaging Your Marketing Campaigns?
Businesses spend time and money on everything from radio spots to social media to generate leads, but unfortunately they tend to neglect their prospects’ ultimate destination — their websites. This all-too-common oversight sabotages their marketing initiatives, sales and overall success.
Famous Quotes That Provoke Creativity
Creative individuals tend to be spontaneous, expressive and uninhibited, and have an innate ability to see connections and relationships where others don’t. Whether you’re a designer, writer or musician, we can all sometimes use a little spark to incite new ways of solving problems and approaching situations. So here are some wise words from yesteryear that can help heighten your creativity today, and tomorrow.
How Important is Content to Web Design?
With today’s brands communicating across an endless array of online marketing vehicles and avenues, just how important is content to web design? We asked several design and marketing experts, and here’s what they had to say.
14 Creative Minds to Stalk on Twitter
Regardless what business you’re in, chances are you crave “creative solutions.” Creativity, when it produces something both novel and useful, is a vital element in giving a company or brand a competitive advantage. Here are 14 gifted individuals you might not know — but definitely should — to spark your creative juices.
Rant for Web Designers
With close to 80% of North Americans using the Internet and online retail sales in the US slated to hit $370 billion by 2017, it’s mind numbing that business owners continue to discount the value web designers can deliver to their bottom lines.
What is a Web Content Strategy?
What’s a web content strategy? It’s planning content creation, delivery and governance, and it’s a practice every business should employ — but few do. Taking a step back and developing the right strategy can maximize the impact and reach of your web content, and help you surpass your business goals.
Does Your Website Need a Makeover? Take Our Test
Is your website still sporting the equivalent of parachute pants and neon hoop earrings? If so, it’s probably time for a website makeover. Take our test to find out for sure.
Are Business Blogs Dead?
With the rise of social media, there have been dire predictions of the demise of business blogs. Not true. Today, business blogs can bring more benefits to you and your business than ever before. Here are just a few: