The current economic landscape may be daunting, but there’s a silver lining for businesses in the web services industry.
As consumers continue to take their business online, businesses are doing the same to accomplish savings in the sales, marketing and even operations budgets.
Indeed, the web service providers allow businesses to reach farther, faster and for a fraction of the cost of traditional offline counterparts.
Case in point: Webcopyplus is looking into a promotional campaign targeting close to 5,000 organizations. Strategically leveraging e-mails costs just a fraction of old-school postcards and post.
Time Online’s Jonathan Weber shares signs of underlying resilience in the economy, and discusses how the rise of the Internet as the dominant information medium “will not be halted by even a steep recession.” Read A sliver of hope for the online economy.