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The blue line will keep rising, and the red line will fade away, but likely not for another decade.
The problem with print is that it just can’t compete with online marketing. It’s expensive and it has major limitations. I feel sorry for people in the printing business…they can’t win.
It makes you wonder how much longer people will be printing those f’in telephone directories. Note to these organizations – they’re useless, get with the times!
Thing is Internet Marketers were never competition in the print advertising space and that’s the way we (print advertisers) like it. Please, please, please keep thinking print doesn’t work.