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	<title>Comments on: Web Writing: The Good, Bad and Ugly</title>
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	<link>http://blog.webcopyplus.com/2009/01/07/web-writing-the-good-bad-and-ugly/</link>
	<description>Web copywriting, SEO and the Web at large</description>
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		<title>By: The Mission Statement: Your Website's Worst Enemy &#124; Webcopyplus Web Copywriter Blog</title>
		<link>http://blog.webcopyplus.com/2009/01/07/web-writing-the-good-bad-and-ugly/#comment-50959</link>
		<dc:creator>The Mission Statement: Your Website's Worst Enemy &#124; Webcopyplus Web Copywriter Blog</dc:creator>
		<pubDate>Mon, 04 Apr 2011 20:33:56 +0000</pubDate>
		<guid isPermaLink="false">http://blog.karmaeconomy.com/?p=531#comment-50959</guid>
		<description>[...] for your website especially, is all about delivering information your customers want as quickly as possible. Prospects come to your website looking for information on your products or services, the benefits [...]</description>
		<content:encoded><![CDATA[<p>[...] for your website especially, is all about delivering information your customers want as quickly as possible. Prospects come to your website looking for information on your products or services, the benefits [...]</p>
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		<title>By: Copywriters Can Learn from Real Estate Advertising &#124; Webcopyplus Web Copywriter Blog</title>
		<link>http://blog.webcopyplus.com/2009/01/07/web-writing-the-good-bad-and-ugly/#comment-47752</link>
		<dc:creator>Copywriters Can Learn from Real Estate Advertising &#124; Webcopyplus Web Copywriter Blog</dc:creator>
		<pubDate>Thu, 10 Feb 2011 06:13:21 +0000</pubDate>
		<guid isPermaLink="false">http://blog.karmaeconomy.com/?p=531#comment-47752</guid>
		<description>[...] Web Writing: The Good, Bad and Ugly [...]</description>
		<content:encoded><![CDATA[<p>[...] Web Writing: The Good, Bad and Ugly [...]</p>
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	<item>
		<title>By: How to Find the Right Tone for Your Web Copy &#124; Webcopyplus Web Copywriter Blog</title>
		<link>http://blog.webcopyplus.com/2009/01/07/web-writing-the-good-bad-and-ugly/#comment-46167</link>
		<dc:creator>How to Find the Right Tone for Your Web Copy &#124; Webcopyplus Web Copywriter Blog</dc:creator>
		<pubDate>Fri, 14 Jan 2011 07:05:21 +0000</pubDate>
		<guid isPermaLink="false">http://blog.karmaeconomy.com/?p=531#comment-46167</guid>
		<description>[...] The conversational style of the web can accommodate all types of brands. By understanding your brand and the conventions of web writing, you can maintain your brand while engaging your audience. [...]</description>
		<content:encoded><![CDATA[<p>[...] The conversational style of the web can accommodate all types of brands. By understanding your brand and the conventions of web writing, you can maintain your brand while engaging your audience. [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Is Web Copy Ruining Your Design? &#124; DesignFools</title>
		<link>http://blog.webcopyplus.com/2009/01/07/web-writing-the-good-bad-and-ugly/#comment-45985</link>
		<dc:creator>Is Web Copy Ruining Your Design? &#124; DesignFools</dc:creator>
		<pubDate>Mon, 10 Jan 2011 14:33:42 +0000</pubDate>
		<guid isPermaLink="false">http://blog.karmaeconomy.com/?p=531#comment-45985</guid>
		<description>[...] Also, by clearly defining intended audiences, designers and writers avoid designing and writing for themselves or their clients, which often leads to self-aggrandizing drivel. For more on targeting the right audience, check out Web Writing: The Good, Bad and Ugly. [...]</description>
		<content:encoded><![CDATA[<p>[...] Also, by clearly defining intended audiences, designers and writers avoid designing and writing for themselves or their clients, which often leads to self-aggrandizing drivel. For more on targeting the right audience, check out Web Writing: The Good, Bad and Ugly. [...]</p>
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	<item>
		<title>By: Is Web Copy Ruining Your Design? &#124; The best Tutorials</title>
		<link>http://blog.webcopyplus.com/2009/01/07/web-writing-the-good-bad-and-ugly/#comment-45978</link>
		<dc:creator>Is Web Copy Ruining Your Design? &#124; The best Tutorials</dc:creator>
		<pubDate>Mon, 10 Jan 2011 12:52:36 +0000</pubDate>
		<guid isPermaLink="false">http://blog.karmaeconomy.com/?p=531#comment-45978</guid>
		<description>[...] Also, by clearly defining intended audiences, designers and writers avoid designing and writing for themselves or their clients, which often leads to self-aggrandizing drivel. For more on targeting the right audience, check out Web Writing: The Good, Bad and Ugly. [...]</description>
		<content:encoded><![CDATA[<p>[...] Also, by clearly defining intended audiences, designers and writers avoid designing and writing for themselves or their clients, which often leads to self-aggrandizing drivel. For more on targeting the right audience, check out Web Writing: The Good, Bad and Ugly. [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Web Copy: Long or Short? &#124; Webcopyplus Web Copywriter Blog</title>
		<link>http://blog.webcopyplus.com/2009/01/07/web-writing-the-good-bad-and-ugly/#comment-45729</link>
		<dc:creator>Web Copy: Long or Short? &#124; Webcopyplus Web Copywriter Blog</dc:creator>
		<pubDate>Thu, 06 Jan 2011 16:51:34 +0000</pubDate>
		<guid isPermaLink="false">http://blog.karmaeconomy.com/?p=531#comment-45729</guid>
		<description>[...] no matter the length. It’s also common for business owners to get carried away endlessly waxing poor poetics about all the things they love about their business, unless they’re armed with professional [...]</description>
		<content:encoded><![CDATA[<p>[...] no matter the length. It’s also common for business owners to get carried away endlessly waxing poor poetics about all the things they love about their business, unless they’re armed with professional [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Need to Hire a Copyrighter? Are You Sure About That? &#124; Webcopyplus Web Copywriter Blog</title>
		<link>http://blog.webcopyplus.com/2009/01/07/web-writing-the-good-bad-and-ugly/#comment-39762</link>
		<dc:creator>Need to Hire a Copyrighter? Are You Sure About That? &#124; Webcopyplus Web Copywriter Blog</dc:creator>
		<pubDate>Thu, 16 Sep 2010 20:56:25 +0000</pubDate>
		<guid isPermaLink="false">http://blog.karmaeconomy.com/?p=531#comment-39762</guid>
		<description>[...] piece of advice:  if you are searching online for someone to fill your website or brochure with high quality copywriting, you’ll get much better results if you search the correct term: copywriter. [...]</description>
		<content:encoded><![CDATA[<p>[...] piece of advice:  if you are searching online for someone to fill your website or brochure with high quality copywriting, you’ll get much better results if you search the correct term: copywriter. [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: The Evolution of Language on the Web &#124; Webcopyplus Web Copywriter Blog</title>
		<link>http://blog.webcopyplus.com/2009/01/07/web-writing-the-good-bad-and-ugly/#comment-39351</link>
		<dc:creator>The Evolution of Language on the Web &#124; Webcopyplus Web Copywriter Blog</dc:creator>
		<pubDate>Wed, 01 Sep 2010 16:30:26 +0000</pubDate>
		<guid isPermaLink="false">http://blog.karmaeconomy.com/?p=531#comment-39351</guid>
		<description>[...] that conclusion is overly dramatic, but as a defender of quality content, I’m conflicted.  On the one hand, I’m in support of concise written communication, especially [...]</description>
		<content:encoded><![CDATA[<p>[...] that conclusion is overly dramatic, but as a defender of quality content, I’m conflicted.  On the one hand, I’m in support of concise written communication, especially [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Copywriters Need to Know the Customer &#124; Webcopyplus Web Copywriter Blog</title>
		<link>http://blog.webcopyplus.com/2009/01/07/web-writing-the-good-bad-and-ugly/#comment-36958</link>
		<dc:creator>Copywriters Need to Know the Customer &#124; Webcopyplus Web Copywriter Blog</dc:creator>
		<pubDate>Wed, 28 Apr 2010 08:03:05 +0000</pubDate>
		<guid isPermaLink="false">http://blog.karmaeconomy.com/?p=531#comment-36958</guid>
		<description>[...] the right questions – For instance, it’s helpful to ask: What features and benefits are important to you? A copywriter should also be able to list the items according to priority to help plan the [...]</description>
		<content:encoded><![CDATA[<p>[...] the right questions – For instance, it’s helpful to ask: What features and benefits are important to you? A copywriter should also be able to list the items according to priority to help plan the [...]</p>
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	<item>
		<title>By: Writing &#124; Sean M Everett</title>
		<link>http://blog.webcopyplus.com/2009/01/07/web-writing-the-good-bad-and-ugly/#comment-35487</link>
		<dc:creator>Writing &#124; Sean M Everett</dc:creator>
		<pubDate>Mon, 22 Mar 2010 22:08:07 +0000</pubDate>
		<guid isPermaLink="false">http://blog.karmaeconomy.com/?p=531#comment-35487</guid>
		<description>[...] Web Writing: The Good, Bad and Ugly [...]</description>
		<content:encoded><![CDATA[<p>[...] Web Writing: The Good, Bad and Ugly [...]</p>
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